Corporate PhilosophyCompany Information

Management Philosophy

The Kurabo Group contributes to a better future
through the creation of new value.

Management PhilosophyManagement Philosophy

Code of Conduct

We abide by laws and rules, and we act with fairness and integrity. These actions guide us in the following beliefs.

  • 1. A pioneering spirit to take on new challenges
  • 2. Resourcefulness for creating new value
  • 3. Passion and vitality for seeing things through to the end
  • 4. Free and open communication

Company Creed

Be of one mind and make concerted efforts

Our company creed represents the words of our first president, who aimed to create an environment that prioritizes harmony and solidarity and that is conducive to motivating young employees to perform beyond their limits. The creed conveys the idea that we should combine our efforts to work as one, even when there are differences in capabilities or talent between individuals. This phrase comes from The Commentary of Zuo on the Spring and Autumn Annals, an ancient work based on a Chinese chronicle compiled by Chinese philosopher Confucius of the Spring and Autumn period (approximately 771 to 476 BC).

Be of one mind and make concerted efforts

Company Motto

Humility bears profit

Our company motto means that people who are conceited invite trouble, while those who humbly work hard reap benefits. This phrase, a creed passed down through generations of the family of Kurabo’s first president Koshiro Ohara, comes from a passage in the Confucian Classic of History. Foregoing pride and working tirelessly is the core philosophy of our corporate management—a philosophy deeply ingrained in all our employees.

Humility bears profit

Company Symbol

The Two and Three mark

This symbol represents the mindset of our company motto, “Humility bears profit.” When people become the best, this success can go to their heads and they tend to slack off. The Two and Three mark means that, even if you become the best at something, you should continue to work as hard as someone who is second or third and is trying to be number one.

The Two and Three mark

The Two and Three mark, the official company symbol, is being used in our company flag and elsewhere. In 1968, we introduced the K mark, which has been used as our corporate logo on employee badges, sales promotion materials, and others starting on the occasion of Kurabo’s 100th anniversary.

Kurabo Group Code of Ethics

Ever since Kurabo’s foundation in 1888, based on our company motto of “Humility bears profit” and our company creed of “Be of one mind and make concerted efforts,” we have been aware of our connection with society and carried out business in an ethical manner. These efforts have earned us a reputation as a manufacturer that provides society with value.
In 1998, in order to bring to fruition our management philosophy of “Kurabo contributes to improving lifestyles through the creation of new value,” we formulated the Kurabo Code of Ethics, a reaffirmation of our commitment to abiding by all laws and rules and acting for the good of society around the world.
While today’s rapidly advancing world necessitates that business activities be carried out autonomously, such activities must be done in an ethical manner consistent across an entire corporate group since it is the group—in our case the Kurabo Group—that is evaluated by society at large.
In order to respond to the best of our ability to society’s demands and solidify the Kurabo Group’s value to society, on the day of Kurabo’s 118th anniversary in 2006, we revised the Kurabo Code of Ethics and launched it as the Kurabo Group Code of Ethics.

Kurabo president, March 9, 2006

Kurabo Group Code of Ethics

  • 1.Be a corporate group that is valuable to society.
  • 2.Abide by the spirit of all laws and rules and act for the good of society.
  • 3.Develop and offer safe, high-quality products and services.
  • 4.Respect employees’ personality and individuality and provide them with a safe, easy-to-work environment.
  • 5.Recognize the importance of protecting the environment and conduct business in a green manner.
  • 6.Strive to communicate with shareholders and all other stakeholders, disclose corporate information promptly and accurately, and conduct business with the utmost consideration for protecting personal and customer information.
  • 7.Contribute to communities as a good corporate citizen.
  • 8.Take a firm stand against anti-social forces and groups.
  • 9.Contribute to countries and regions outside Japan where we do business by respecting their cultures and customs.
  • 10.Ensure that top management members recognize their responsibility to spread the spirit of the Kurabo Group’s Code of Ethics by putting it into practice themselves.
  • 11.Ensure that top management members intervene directly to solve a problem if there is a violation of the Kurabo Group’s Code of Ethics.

Formulated: November 1, 1998
Revised: March 9, 2006